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Content Products and Associated Tasks by Role
Product | Subject Matter Expert | Project Manager | Content | MgrWriter | Community | MgrVideo Production |
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Pre-Work | ||||||
Finalize ClimateX topic / subtopic taxonomy
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Identify MIT experts / student groups / alumni by topic |
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Calendar the learning program |
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Create "brochure" page for recruitment |
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Add "projects" content working with Office of Sustainability |
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1.5 Site QA |
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Get Kelly going with admin rights to be able to edit Site Copy |
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Add / update Site content
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Add Backlog of posts (from newsletter/twitter/facebook content) | ||||||
Add Backlog of videos and associated editorial content. | ||||||
Content Production | ||||||
Manager | Video Prod | |||||
Webinars / Videos (2 per month) | 1. Identify and recruit speakers 3. Script and interview sessions 8. Review and approve markedup transcripts 10. Review & approve final videos | 2. Scheduling 4. Coordination for event | 7. Review and markup transcripts for videos 11. Collect add'l materials 12. Write supporting content | 5b. Webinar support 13. Post completed content | 5a.Shoot 6. Transcribe footage 9. Edit footage and create video | |
Internal Posts / Blog (5 posts per week) | 1. Identify and recruit guest blog posts
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Social Media / Newsletter (1 email / week) (daily SM) |
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"MicroCourse" Packaging |
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Internal Advisory / Operations | ||||||
Weekly checkins / strategy | Attend
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- Identify and recruit
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- Schedule meetings
- Coordinate questions / issues
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- Schedule workshops
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- Identify and recruit
- Send surveys
- Assist workshops
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- Track success metrics
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2. Detailed View - Focused on SME work
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