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GR3 - Paper Prototyping

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1. Scenario

Briefing
Two people with a kit arrive at the aquarium without a visit plan. They have limited time available because they are tourists in Boston. This web-based system is available through a mobile device to accomplish the most common tasks required by visitors.

Test
We asked a total of 7 users to solve a set of 4 tasks while pretending to be visitors to the Aquarium. We used two prototypes and some changes between user tests in order to improve the UI. The observations, changes, usability problems and prototypes are described bellow.

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2. Description of the

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first prototype

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The following table presents all the screens used in this prototype desing.

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SCREEN

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The main screen has the options for searching for animals, buy tickets and see the Aquarium map.

Screen for buying tickets. The user needs to input the required information. We tried to ask for the minimum amount of information to speed up the buying process, specially because of the fact that this web-based UI will be used from a mobile device.

Confirmation Screen
This screen presents the confirmation number of the electronic transaction. This number will remain in the screen so that the user can just show the phone to enter the Aquarium with no need of taking notes.

Aquarium Map

Image Removed

Result of search query

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3. First Round Prototype Testing

The first prototype was tested on 4 users. The results on usability issues are shown grouped by user-task:

3.1 User 1:

*Aquarium Map. This screen is intended to be contain all information. The map shows the location of all animals and highlights the events of the day near to the appropriate location.
It shows one floor at a time and it's possible to select the floor (1, 2 or 3).*

Image Added

Result of search query. When a user inputs a search query in the home screen search box, the result is shown using this layout: information about the specie, its location and a button to locate it in the map (map screen), and a list of events related to this specie.

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User 1 - Observations:

Task 1: Buy 2 tickets

clicks Tickets
clicks text box, enters informations, tabs to go to next text box
repeats until form is finished, grabs ticket

Task 2: Find the location of the Little Blue Penguins

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3. First Round Prototype Testing

The first prototype was tested on 4 users. The results on usability issues are shown grouped by user-task:

3.1 User 1:

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User 1 - Observations:

Task 1: Buy 2 tickets

clicks Tickets
clicks text box, enters informations, tabs to go to next text box
repeats until form is finished, grabs ticket

Task 2: Find the location of the Little Blue Penguins

hit floor 2 look around
hit floor 3 look around
hit overview
hit floor 1
go to hit floor 2 look around
hit floor 3 look around
hit overview
hit floor 1
go to search type in ‘penguin’
go back to map
hit floor 2 and find it

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click on circles and triangles to read bubbles
“I expect the bubbles to close automatically when I click a different location”
click on section
“I would like if it at least said the name of the section”

User 1 - Changes made to the prototype after this test:

Image Removed

  • Added "today button" to save the typing time if this is the case (more common case)
  • Information about the payment method was separated to avoid confusion

Image Removed

  • The map legend was deleted because its meaning was not clear for the users. Showing now events more clearly

Image Removed

  • The name "events" is used instead of "related staff sessions" which was not a clear term

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3.2 User 2:

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3.2 User 2:

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User 2 - Observations:

Task 1: Buy 2 tickets

Click tickets
Starts filling out information
(The user thinks expiration date is for the tickets)
(The user realizes it’s for the credit card when he reads ‘security code’)
Picks Boston first, then changes to California (his home town)
Click Buy

Task 2: Find the location of the Little Blue Penguins

Search for ‘penguin’
Clicks on ‘look on map’
“I know I have to head over to that triangle now”

Task 3: Find the schedule of events about Penguins

Search for ‘penguin staff session”
“I can go it’s 4pm”
“I don’t know if the number of current attendees means there is no space left”
“I’ll now head over”

Task 4: Find the location of a specific event

(Confused, don’t know if to search)
Go to floor
Click on one of the symbols
“It should keep the titles for each one and more info should be on the legend”
“Legend is hard to find”
“Bubbles should be larger”
“Hover over should show titles”

Jeremy Comments:

Regarding ticket screen, “there is no info on

User 2 - Observations:

Task 1: Buy 2 tickets

Click tickets
Starts filling out information
(The user thinks expiration date is for the tickets)
(The user realizes it’s for the credit card when he reads ‘security code’)
Picks Boston first, then changes to California (his home town)
Click Buy

Task 2: Find the location of the Little Blue Penguins

Search for ‘penguin’
Clicks on ‘look on map’
“I know I have to head over to that triangle now”

Task 3: Find the schedule of events about Penguins

Search for ‘penguin staff session”
“I can go it’s 4pm”
“I don’t know if the number of current attendees means there is no space left”
“I’ll now head over”

Task 4: Find the location of a specific event

(Confused, don’t know if to search)
Go to floor
Click on one of the symbols
“It should keep the titles for each one and more info should be on the legend”
“Legend is hard to find”
“Bubbles should be larger”
“Hover over should show titles”

Jeremy Comments:

Regarding ticket screen, “there is no info on the top”, “cc info and ticket information
should be separated”

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3.3 User 3:

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Changes made to the prototype:

Image Added

  • Added "today button" to save the typing time if this is the case (more common case)
  • Information about the payment method was separated to avoid confusion

Image Added

  • The map legend was deleted because its meaning was not clear for the users. Showing now events more clearly

Image Added

  • The name "events" is used instead of "related staff sessions" which was not a clear term

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3.3 User 3:

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User 3 - Observations:

Task 1: Buy 2 tickets

“It’s touchscreen?”
Click tickets
Click ‘Today?’
Enter info
Click Buy
“Does it give me a QR code or something?”

Task 2: Find the location of the Little Blue Penguins

“I’m not sure if this map is for the inside of the building, or how to get here in Boston”
Click Map
Click ‘lookup on map’
“touch the penguin?”
“is this supposed to be floor 2?”
“there is no gps...”
“I’m distracted by these icons jumping slightly”

Task 3: Find the schedule of events about Penguins

(A home button is clearly needed for all screens)
Press floor 1
(Map now shows “events” instead of “sessions”)
“I thought the legend would list all things”

Task 4: Find the location of a specific event

Click floor 2

User 3 - Observations:

Task 1: Buy 2 tickets

“It’s touchscreen?”
Click tickets
Click ‘Today?’
Enter info
Click Buy
“Does it give me a QR code or something?”

Task 2: Find the location of the Little Blue Penguins

“I’m not sure if this map is for the inside of the building, or how to get here in Boston”
Click Map
Click ‘lookup on map’
“touch the penguin?”
“is this supposed to be floor 2?”
“there is no gps...”
“I’m distracted by these icons jumping slightly”

Task 3: Find the schedule of events about Penguins

(A home button is clearly needed for all screens)
Press floor 1
(Map now shows “events” instead of “sessions”)
“I thought the legend would list all things”

Task 4: Find the location of a specific event

Click floor 2
“I would walk go to map from home”

User 3 - Changes made to the prototype after this test:

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  • The ticket confirmation screen explicitly says that the confirmation number will remain in the screen so that the user is sure the information will remain there
  • The ticket drawing was eliminated to avoid redundant information

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  • Added price in the screen. This price box is automatically updated when the user changes the number of tickets

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  • Improved display of events over the map.
  • Added home button.

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3.4 User 4:

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User 4 - Observations:

*Task 1: Buy 2 tickets *

Click tickets
Click ‘Today?’
Fills in form
Click ‘Buy’
“What is the price?!”
“Are there guest types?”
“I don’t know my confirmation number...”

Task 2: Find the location of the Little Blue Penguins

Click search
‘Penguin’
Click ‘lookup on map’
“Does it mean I’m here?”
“Where am I?”
“Are there directions?”

Task 3: Find the schedule of events about Penguins

“I want to go Home”
“There is no Home button”
Type “floor 1 events” in search
Click on ‘Map’
Click on floor 1
“expected to see a list of events on the left”

Task 4: (Find info regarding red fish)

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3.4 User 4:

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User 4 - Observations:

*Task 1: Buy 2 tickets *

Click tickets
Click ‘Today?’
Fills in form
Click ‘Buy’
“What is the price?!”
“Are there guest types?”
“I don’t know my confirmation number...”

Task 2: Find the location of the Little Blue Penguins

Click search
‘Penguin’
Click ‘lookup on map’
“Does it mean I’m here?”
“Where am I?”
“Are there directions?”

Task 3: Find the schedule of events about Penguins

“I want to go Home”
“There is no Home button”
Type “floor 1 events” in search
Click on ‘Map’
Click on floor 1
“expected to see a list of events on the left”

Task 4: (Find info regarding red fish)

Click on floor 2
Click on floor overiew
Click on section
(list of animal pictures show up)
“Is it a long list? It will be hard to find...”

Changes made to the prototype:

Image Added

  • The ticket confirmation screen explicitly says that the confirmation number will remain in the screen so that the user is sure the information will remain there
  • The ticket drawing was eliminated to avoid redundant information

Image Added

  • Added price in the screen. This price box is automatically updated when the user changes the number of tickets

Image Added

  • Improved display of events over the map.
  • Added home button.

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Search result layout:

  • Good results in general
  • Lack of home button

    Being in the main screen, it was not obvious how to:

    • Find events schedule
      • Type "Penguin event" in search box?
      • Are events in the maps?
    • What is it possible to search for using the search option?

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    For Buying tickets:

    • The price is not displayed!
    • Better way to input the date, need of "today button"
    • Confusing what information is for the user or the credit card identification

    Image Removed

    • Once the transaction was finished, the user felt afraid of losing the confirmation number
    • Some users didn't understand why the tickets was shown graphically and if there is any different with the confirmation number

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    Regarding the map feature:

    • The legend for types of information in the map was confusing. Is this a list?
    • ALL users expected the map to show your current location, but this will require some technology installed in the building.
    • Lack of home button.

    Image Removed

      • "Penguin event" in search box?
      • Are events in the maps?
    • What is it possible to search for using the search option?

    Image Added

    For Buying tickets:

    • The price is not displayed!
    • Better way to input the date, need of "today button"
    • Confusing what information is for the user or the credit card identification

    Image Added

    • Once the transaction was finished, the user felt afraid of losing the confirmation number
    • Some users didn't understand why the tickets was shown graphically and if there is any different with the confirmation number

    Image Added

    Regarding the map feature:

    • The legend for types of information in the map was confusing. Is this a list?
    • ALL users expected the map to show your current location, but this will require some technology installed in the building.
    • Lack of home button.

    Image Added

    Search result layout:

    • Good results in general
    • Lack of home button

    Feedback from studio:

    • It's possible to assume that the Aquarium building has some technology to enable self-localization.
    • There are plugins to capture the credit card information from a phone picture. This could save the time of typing all the information for buying tickets.
    • For the task of finding the information of an unknown specie, it could be hard to identify form a set of small pictures.
    • Search box and home button need to be in all screens.

    The detected usability issues are addressed in the second prototype.

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    The second prototype was tested on 3 users. The results on usability issues are shown grouped by task:

    5.1 Task 1:

    • Buy 2 adult tickets and 1 kid ticket

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    Task 1 - Observations/Usability issues:

    1. The user wants to know the price of each adult or kid ticket as well as who qualify as kids.
    2. The word “Name” on page #2 is confusing when the user buying the ticket is not the credit card holder. .
    3. One user asks why he needs to enter an email address and the corresponding privacy policy.
    4. One user asks the difference between a confirmation number and ticket number. And she is unsure how to proceed to enter the aquarium.
    5. There is no need to show ticket once inside the aquarium.

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    5.2 Task 2 & 3:

    • Find the Little blue penguins and go there.
    • Find the events (times-location) related to penguins today.

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    Find the Little blue penguins and go there; Find the events (times-location) related to penguins today

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    Observations/Usability issues:

    1.The user suggests that it might be unnecessary to go to homescreen since she asks “Do I need to go back to home to find blue penguin?”
    2. It’s unclear what “Find in map” button does. Does it show only the specie location or all the related event location?
    3. After clicking on “Find in map” button, the map shows no tank number.
    4. There are two ways of finding events. Either by searching animal or by clicking on “Map& Events”. It’s unclear if the two resulted maps will show the same events.

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    5.3 Task 4:

    • You saw an interesting red fish. You want to get information about it and find out its name. The only information you have is your current location.

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    Task 4 - Observations/Usability issues:

    1. It’s unclear if users could search “red fish” and find the fish info.
    2. The individual tank shown on the map does not seem clickable since the user does not know that they could click on the tank to show the information of the species in the tank.
    3. What does the button “Map&Events” on page #7 does? The user is confused by this button since she gets to this page through that button on home screen.

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