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Task 2: View real-time location of social contacts

Storyboard

Learnability

Efficiency

Safety

Visibility

Recall that Joe is looking for
Bob, who isn't there to meet him.
From the home screen, Joe clicks
on People and then finds Bob.
By staying in the "now" tab, he
can see Bob's exact location on
a map.

Pros:
- Design has external consistency
with other mobile apps

- Provides visual feedback by showing
the map.

- It speaks the language
of the
user since the labels are
easy to understand.


Cons:
- The map interface can
be confusing if Bob
gives a state-level permission.
Would the marker mean
that Bob is in that location?

Pros:
- The current location is clearly
shown to the user. Easy to
view in a couple of glances.

Cons:
- The user has to browse through
the entire list of contacts to spot the friend.
Having a search feature will be more efficient,
since that is externally consistent with other
mobile applications.

Neutral:
- Might press on
Alice when you want to view
Bob. This can be solved by
using the back button on the app.

Pros:

Cons:

Pros:
- The map is large on the screen
and provides strong information
scent by showing only
 the essential details.

Cons:
- Important information is
not directly visible. See the
learnability 'Cons' for an example.


Task 3: View offers and opt-in to create commercial contacts

 Storyboard

Learnability

Efficiency

Safety

Visibility

Deals are offered based on proximity.
Joe is at the resort and is looking to
buy some ski gear. He sees that Rei
 and Walmart are offering deals. He
is more of an REI kind of guy, so he
explores that deal, and finds out that
Rei is willing to give him 3% off of
his purchase if he agrees to share
with them whenever he is at an
Rei location. He signs up by clicking
Sign Up.

Pros:
- The arrow (>) is
externally
consistent
with other
mobile applications
in
indicating that there
is additional
information to be viewed.

Cons:
- The user

Pros:

Cons:
- If there are multiple
nearby stores providing
offers, the user has to
manually scroll through
the entire list to spot offers
that he is interested in.

Having a search feature will be
more efficient.

Pros:

Cons:
- The user may inadvertently
agree sharing location information
with Rei. The design lacks a
confirmation step to prevent such
errors.

Pros:
- Important details (from
the merchant and from
the user) are clearly
communicated.

Cons:
- The exact meaning is not
conveyed. What does it
mean
to "tell them". What
exactly
will LocaShare tell
them? Providing  a sample
message showing
data that will be
given to the merchant
 will be helpful.

...

Task 6: Edit commercial contacts

 Storyboard

Learnability

Efficiency

Safety

Visibility

By selecting My LocaDeals from the home screen,
 Joe can see the deals he's currently participating in.
Clicking each one displays details regarding that Deal.
They can be deleted either from the details view or
from the list.

Pros:
- Interface provides
internal consistency with
the "Edit Social
Contacts" screen.

Cons:

Pros:
- The list interface
provides an
easy-to-view
option for the user.

- As before, providing multiple
options/paths to delete
the contact improves
efficiency
(especially when Joe
is no longer
interested in a
business, for
example).

Cons:

Pros:

Cons:
The user can
inadvertently delete
a commercial contact.
No undo
mechanism.

Pros:
The information seen
by
Rei is clearly
conveyed to the
user . Visible informationvery clearly
and visibly.

Cons:
- The delete
mechanism is
not visible in the
design.