...
Services like AppleTV and Netflix augment the TV viewing experience. Consequently, these services aim to be usable for as large a fraction of TV viewers as possible. We believe that users of game consoles are generally a subset of TV viewers, so we do not identify a separate user group for this application.
TV viewers Netflix/AppleTV/Game console users span every age group and nearly all backgrounds. We restrict ourselves to users who believe the following are true about our target users:
- They can use a TV remote/game controller and can read an on screen English keyboard like the ones used by Netflix and Xbox.
- They typically use these services sitting in their own home.
- They are already familiar with how to operate the TV any other device (like the Xbox).
- They currently use or at least know that there is a search feature.
Task Analysis