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User analysis

Our application is primarily targeted mainly at high school and college students .  Instances when our application would be used are on occasions like birthdays, holidays, or congratulatory events, etc. 

User Characteristics:

  • Age: 1716-25 year old high school and college students
  • Gender: Male and Female
  • Language: Focus is on English, but possibility of expanding to other major languagesEnglish or other potential languages later
  • Education: High school and College educated
  • Physical Limitations: None.
  • Computer experience: Sufficient.  Enough to surf the web and interact with different applications.
  • Motivation & Attitude: Students want convenience and efficiency.   They can all work on a single card without being strapped to the fact they have to work on it at the same time, in the same place.  Our program allows flexibility, and with students having busy schedules, they will more likely get drawn to this type of affordability of not having to plan on meeting with other people to sign the card.  Students can also include others who many not normally be able to sign a physical They can coordinate messages and sign the same "physical" card without having to be in the same location.

After interviewing with three different individuals within the student domain class, here are three persona that illustrate illustrates an average user:

  • Jenny, a 16-year old high school sophomore who is heavily involved with plays sports and many other extracurricular activities.  She enjoys surfing the web and creating artistic projects in Photoshop.  She likes to give birthday cards to her best friend, and would also like to include some of her other friends as well as in making the card. 
  • Bill, a 21-year old international college student from China, who regularly web cams with his friends and family back home.  His 15-year old brother's birthday is coming up, and he would like to send him a card that includes messages from his parents and friends, from both in the U.S. and China.
  • Tim, a an 18-year old high school senior who is a traditionalist and must hand write -writes letters and cards to his family and friends.  He enjoys tennis and basketball, and when special occasions comes up, he is there to congratulate his buddies with flowers and cards.  When he plans surprise parties, he wants all his guests to be able to sign the card he made, even though if they are very busy with school and work.  At the end of the day, he won't be satisfied with something anything that isn't personalized and made from the heart.

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