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The Marketing and Communications Officer oversees all use of social media for the MIT Libraries.
Tool | Profile | Who updates? |
|---|---|---|
Twitter/X | Brigham Fay |
Katharine Dunn |
Facebook (not actively posting) | Brigham Fay |
| MIT Libraries | Ned |
Wolfe | ||
| YouTube | MITLibraries | Brigham Fay, |
| UXWS team |
Policies and best practices
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- All videos must be captioned
- All images should include alt text
- Put hashtags in camel case
- Put hashtags at the end of text where possible
- Accessible social checklist from Alexa Heinrich
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What/how to post
The Libraries’ voice
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- Unique photos of library spaces (see these photo taking tips)
- Suggestions for an ongoing series (e.g. #BookFaceFriday on Instagram)
- Interesting, little-known facts about MIT history or Libraries collections, especially as they relate to current events, milestones, or anniversaries
- Positive feedback from a library user (quoted with their permission)
- Behind-the-scenes glimpses of life at the Libraries
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