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This is my response (the respondent)
You contend that sustainable business is "in the long run more effective, more profitable, and more competitive." This is a really optimistic notion. In practice, it is the short-term profit that truly motivates mainstream businesses...If one company is "sustainable," then they will just be outcompeted by others. Long-term profitability is immaterial in the light of short-term competitiveness. How do you reconcile the contradiction?
What incentives do countries have to sign?
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